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Articles, White Papers & Applications

Below you can find articles and media coverage, financial analyst coverage, white papers and application notes authored by MasterWorks personnel. Also available are archives of "the edge" monthly column published in Satellite Broadband Magazine.

Articles & Media Coverage

As respected experts within the satellite community, MasterWorks is sought out by the media for our knowledge and opinions on a variety of technical and business subjects. Below is a listing of coverage in chronological order of our media coverage. Wherever possible links are provided to the referenced text.

	Telecom and Continuity Planning: An Analyst's Viewpoint, Contingency Planning & Management Magazine, January 2002; An interview with Jay Pultz with Gartner provides insights into the advantages of using satellite for backup corporate communications. Written by John Puetz.
	ISP Special - When to turn to satellite-based Internet access, Broadband Satellite Magazine, published by Intertec Publishing, May 2001; This brief provides guidelines for ISPs concerning when to turn to satellites and what to look for in service offerings. Written by John Puetz.
	Satellite Growth Hormone, Broadband Satellite Magazine, published by Intertec Publishing, May 2001; Article details the tremendous growth in popularity of using satellites to delivery Internet access and content. Written by John Puetz.
	The secret is in the sauce, Broadband Satellite Magazine, published by Intertec Publishing, December 2000; page 34. Article detailing the new advances in service capabilities that make satellite based services irresistible. Written by John Puetz.
	DVB-RCS/ Part 1, Demystifying the return channel by satellite, World Broadcast Engineering, December 2000; Quoted in article.
	The next wave, Broadband Satellite Magazine, published by Intertec Publishing, September 2000; page 44. Feature article discussing the benefits of using broadband satellite with terrestrial services in implementing far-reaching virtual private networks. Written by John Puetz.
	Satellite broadband improves your ISP business, satcom.isp, published by Intertec Publishing, April 2000 cover story; page 16. Cover story feature article discussing the economic models and technology behind delivery Internet services by satellite for ISPs. Real-world data contrasts satellite and terrestrial delivery vehicles. Written by John Puetz.
	On the edge of Broadband Intoxication, satcom.isp, published by Intertec Publishing, July 2000 cover story; page 14. Cover story feature article describing the companies, trends and techniques for pushing content to the edge of the network . Written by John Puetz.
	The Internet Epoch, Satellite Communications, January 2000 cover story; page22. Cover story feature article surveying the tremendous market growth experience worldwide in 1999 for delivering Internet services by satellite. Written by John Puetz.
	Most Innovative Technologies of 1999, Satellite Communications, December 1999; page36. Discussion concerning network management and M&C functions within a network by John Puetz.
	Demand Soars as Satellite Feed the Internet, ViaSatellite (Online), November 1999; Subsection, "The Network: a firm foundation on which to build". A look at the growth of Internet over satellite, including a brief discussion concerning market enablers and roadblocks by John Puetz.

[Top] [White Papers] [Application Notes]

Financial Analyst Coverage

MasterWorks is an expert resource for financial analysts and supports a wide number of firms. The following represent published works in this area.
	Note: Documents denoted with a "PDF" format can be viewed (click on link) or downloaded (right click on link, select "save target as") in Adobe Acrobat PDF format. All that is required is the FREE Acrobat Reader if you don't already have it. .

An interview covering Satellite Radio Broadcasting with Srini Lalapet of
Gerson Lehrman Group; Companies discussed are Sirius Satellite Radio (SIRI) and XM Satellite Radio (XMSR) May 2001; Key points:

• Both companies must launch their service without obvious coverage dropouts or they will face significant rollout delays and uptake resistance.

• There won’t be much competition from other wireless technologies, but the terrestrial broadcasting industry will fight to maintain its market share.

[Top] [Application Notes]

White Papers

Note: Documents denoted with a "PDF" format can be viewed (click on link) or downloaded (right click on link, select "save target as") in Adobe Acrobat PDF format. All that is required is the FREE Acrobat Reader if you don't already have it.
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A Comparative Evaluation of Broadband Services (PDF format, 358 Kbytes): By John Puetz. There are a growing number of ways to get broadband connectivity—DSL, wireless, cable, T1/E1, fiber and satellite. This paper evaluates service offerings, and presents performance data results from a series of tests performed on broadband services from DSL, cable and satellite service providers.

Comparative Approaches in the Economics of Broadband Satellite Services
(PDF format, 90 Kbytes): By John Puetz & Mark Dankberg. There are a number of economic, business and technical considerations in bringing broadband services to the marketplace using satellite based facilities. This paper is informs the reader of these considerations as the pertain to market needs, economic drivers, system performance and service costs trade-offs and considerations.

Waveform Advances for Satellite Data Communications (PDF format, 64 Kbytes): By John Puetz & Mark Dankberg. This paper considers advances in satellite modem signaling (such as 8-PSK), error correction coding (such as turbo codes), and interference cancellation techniques (Paired Carrier Multiple Access – PCMA) to show how they compare in increasing data transmission speeds and benefiting service economics.
Smart Networking Techniques in Implementing Broadband Hybrid Wide Area Networks (PDF format, 413 Kbytes): By John Puetz & David Blanks. Hybrid networks, comprising satellite, fiber-cable and wireless-local-loop technologies, are becoming more commonplace as service providers and enterprise IT managers seek out the best-fit network implementation for Internet access, wide area networking and virtual private networks. Economics and performance factors demand that hybrid systems be investigated and seriously evaluated. This paper presents two case studies of hybrid networks that have been implemented in the past year.

PTC-2001 Presentation of Hybrid WANs (PDF format, 1.2 Mbytes): Conference presentation of above paper.

Intelligent Satellite Overlay Networks Enable Quick Deployment of Future Internet Services (PDF format, 419 Kbytes): By John Puetz, former director of ViaSat's StarWire product and business development - While wildly successful, the true power and impact of the Internet has yet to be fully realized. New push, streaming, and IP multicast technologies can distribute audio, video and real-time events with true worldwide coverage. The existing paradigms in radio and TV broadcasting, newscasting, live event coverage, and software and information distribution will change as a result. Yet deploying these technology advancements into the existing Internet backbone and multi-layered wired infrastructure will take time. Overlaying the many layers of the existing wired Internet infrastructure with satellite enabled services can deploy these new services much more rapidly.

Comparative Approached in Implementing Wide Area Satellite Networks
(PDF format, 532 Kbytes): By John Puetz, former director of ViaSat's StarWire product and business development - The tremendous growth of Internet and intranet applications has placed greater demands on traditional LAN/WAN connectivity methods. Various satellite-based solutions have emerged to address this need for greater speed and higher capacity in geographically-dispersed, multi-server networks. This paper helps users and buyers of satellite systems to understand the fundamental tradeoffs and equips them to make informed decisions for their application, including a new approach to demand-based wide-area networking.

Wireless Internet and Multimedia Connections (PDF format, 569 Kbytes): By John Puetz, former director of ViaSat's StarWire product and business development - Everyone is aware of the tremendous growth in Internet and multimedia applications. And just as new software has an insatiable appetite for more computer memory and disk space, information consumers have an unending desire for vast amounts of information, at a faster access pace than ever before. This paper discusses how you can use satellite to provide efficient, high-bandwidth connections for Internet and multimedia access.